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“ברוך אתה השם....מלביש ערומים  "Thank you Hashem for dressing the naked"  What an amazing Beraha ! "I feel so dressed up," says the walk-in customer at our showroom in Brooklyn. "Well, that's the idea," I respond. To look dressed yet gorgeous at the beach". "I can go out in this outfit," she continues. Of course, you can. That is why, in Hebrew, the name for a swimsuit is בגד- י …

Baruch  Hashem, as my daughter graduates high school, I reflect upon how far she has come and how advanced Aqua Modesta has become. My daughter had just entered first grade, and my line had just been born. She is the "raison detre" behind my line and the push for whom I continued the process despite its various challenges over the years. Aqua Modesta, the original modest swimwear for ladies …

The word modesty or “tzniut” in Hebrew means many things to many people.Most people refer to humility as discretion in dress.Some say it means humble.Some say modesty is as important in behavior and speech as in dress codes.I believe it is all of the above. I want to tell you how I became more modest in the abovementioned ways—a process that has taken more than a decade and which I am currently un …